VIDEO: Seth Godin "The Tribes We Lead" - How Do Ideas Spread Today?

Seth Godin explains how ideas spread and change occurs in the age of the internet.

Seth Godin argues the Internet has ended mass marketing and revived a human social unit from the distant past: tribes. Founded on shared ideas and values, tribes give ordinary people the power to lead and make big change. He urges us to do so.

Here's another video from Seth Godin called "This is Broken."